The Marketplace
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Not only is PayPerPost the largest marketplace of its kind, it is also the most robust in its features and capabilities. The Marketplace offers three primary methods of creating sponsored content: text opportunities, press releases and video opportunities.
Text Opportunities
Text Opps can be utilized to promote your product, service, website or idea. You will provide bloggers with a brief overview of what you would like them to blog about, be it a review, opinion or just buzz building. Bloggers will create a text post that may include photos and links back to your site but will not include video. The more creative the opportunity the more passionate the response so let your imagination run wild.
Press Releases
If you are simply making an announcement, a Press Release Opportunity is the easiest way to spread the word. To use this type of Opportunity you will simply cut and paste your press release into the system and provide a few additional parameters. Bloggers will identify what they believe is newsworthy, and will help you spread the word about your announcement on their blog, in a voice that is familiar to their audience.
Video Opportunities
Video Opportunities are a great way to spread rich multimedia content across the blogosphere and video sites like YouTube. With PayPerPost Video Opportunities you can have bloggers create their own videos to promote your products or services. You can request that bloggers add your own video bumpers to their original content or even upload assets for bloggers to make a mashup of your audio, video and photo content.
These three types of Opportunities only define your high level approach to using our system. For more in-depth information look into segmentation, Disclosure Badges and AdBubbles.
- marketplace features
- blogger segmentation
- our bloggers
- sample posts
- network demographics
- disclosure badge & adbubble
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